Tuesday, August 3, 2010

Navigating gift card taxation

Gift cards can provide many great benefits for retailers. They not only serve as a way to promote the retail store and bring in new customers, but also provide an increase to the store's cash flow, often well before the gift card is redeemed. One challenge that many retailers encounter is determining how to properly treat the sale of the gift cards on their income tax returns.

The following article shows some of these challenges and how to handle them.

http://www.pizzamarketplace.com/blog/4825/Navigating-gift-card-taxation

If you have any question on how Microsoft Dynamics RMS can help you to handle these challenges, please feel free to contact us at EZB Solutions.

Ricardo Bezerra
EZB Solutions
ricardo@ezbsolutions.com
http://www.ezbsolutions.com

How to Build Customer Loyalty

According to the Pareto Principle, 80% of retail sales come from 20% of customers. This means to keep customers returning, retailers need to help them remain loyal to their stores.

The following article shows 4 ways to build customer loyalty.

http://retail.about.com/od/customerservice/a/customer-loyalty.htm

A customer reward program is one of the several ways mentioned on this article.

If you want to know how Microsoft Dynamics RMS can help you to implement a customer reward program, please contact us.

Ricardo Bezerra
EZB Solutions
ricardo@ezbsolutions.com